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完美的Salesforce最新Salesforce-Marketing-Associate試題是行業領先材料＆值得信賴的Salesforce-Marketing-Associate最新題庫

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Salesforce Salesforce-Marketing-Associate 考試大綱：

主題
簡介

主題 1

Email Sending and Journeys: It focuses on outlining the most important configurations and activating journeys with proper entry requirements. The topic also covers sub-topics of identifying optimal journey functionality for diverse business needs, and identifying the recommended configuration and distinguishing template components from content blocks to recommend email wizard settings.

主題 2

Data Management: The Data Management topic discusses interpreting data extensions to identify target data and summarizing data import options with associated requirements per scenarios. It also covers configuration of settings and fields when creating new data extensions.

主題 3

Marketing Cloud Engagement Basics: The Marketing Cloud Engagement Basics topic discusses account structures, business units, and corresponding permission setups. It also covers application of core Marketing Cloud Engagement features for marketing campaigns, differentiating subscriber keys and contact IDs, and utilizing Salesforce resources for training and support.

主題 4

Reporting and Analytics: This topic focuses on identification of data locations within Marketing Cloud Engagement. It also delves into interpreting unwanted send results and potential deliverability consequences.

主題 5

Marketing Concepts: The topic covers sub-topics of summarizing the type of content. It also discusses how to send messages to target audience segments based on customer experience scenarios. Furthermore, the topic delves into core marketing strategy components, implementing effective email opt-in marketing campaigns, defining email campaign goals, and recalling regional privacy laws pertaining to subscriber base.

最新的 Marketing Cloud Associate Salesforce-Marketing-Associate 免費考試真題 (Q12-Q17):

問題 #12
Northern Trail Outfitters is implementing an email send log for tracking and compliance. A marketing consultant has already set up the process to export the data.
Which data extension setting should be used to complete the requirement?

A. Primary Key
B. Data Relationships
C. Data Retention

答案：C

解題說明：
When implementing an email send log, Data Retention settings on the data extension are crucial. They ensure that log data is stored only for the necessary amount of time, thereby helping manage storage and compliance needs. This setup allows for automated deletion of data after a specified period, which can aid in maintaining a manageable data size and meeting regulatory requirements.
* Purpose of Data Retention: It automates the process of cleaning up old data, which is beneficial for compliance and data management.
* Salesforce Documentation Reference: For further details, refer to Data Retention Settings.

問題 #13
Northern Trail Outfitters wants to send first-time customers a welcome email with a coupon immediately after they sign up for a newsletter.
What should an associate use to accomplish this task?

A. Email Studio
B. Automation Studio
C. Web Studio

答案：B

問題 #14
A marketing associate at Northern Trail Outfitters is sending out several different emails to contacts. After several attempts, the most recent email fails to send. The associate confirmed that all contacts are subscribed to receive emails and there are no issues with the email build.
Which email send status explains why the most recent email failed to send?

A. Wrong email
B. Held
C. Bounce

答案：B

解題說明：
The "Held" email send status explains why the most recent email failed to send when all contacts are subscribed and there are no issues with the email build. The Held status is applied to email addresses that have previously resulted in a hard bounce or repeatedly soft bounced. Salesforce Marketing Cloud automatically holds these emails back from sending to prevent damage to sender reputation and to maintain high deliverability standards. This is a protective measure taken by the system.

問題 #15
The marketing team at Cloud Kicks wants to ensure its landing page's branding is consistent with its site, including options to update profile information and unsubscribe from specific lists.
Which asset should the associate create for this experience?

A. Dynamic Content
B. Account-Level Footers
C. Custom Preference Center

答案：C

解題說明：
A Custom Preference Center allows Cloud Kicks to create a branded landing page that lets subscribers manage their preferences, update profile information, and unsubscribe from specific lists. This helps maintain brand consistency and improves user experience by providing control over email preferences.
* Why a Custom Preference Center: It offers flexibility in design and functionality, ensuring a cohesive brand experience that aligns with Cloud Kicks' existing website branding.
* Salesforce Documentation Reference: For more information, refer to Creating a Custom Preference Center.

問題 #16
A marketing associate has a list of contacts that needs to be imported into a data extension from a text file.
Which type of data extension should the associate use to complete this task?

A. Filtered data extension
B. Random data extension
C. Standard data extension

答案：C

解題說明：
When a marketing associate needs to import a list of contacts from a text file into Salesforce Marketing Cloud, the most suitable type of data extension to use is a Standard Data Extension. Standard Data Extensions are versatile and can easily accommodate data imported from various sources, including text files. They allow for the creation of custom fields that can match the structure of the imported data, ensuring that all relevant information from the text file is accurately captured and stored within Marketing Cloud.
Standard Data Extensions are designed for scenarios where data needs to be imported and stored for segmentation, targeting, and personalization within marketing campaigns. They provide the flexibility to define the schema that matches the imported data and are the foundational element for managing customer data within the platform.
References: Salesforce Marketing Cloud documentation on data extensions provides comprehensive details on how to create and manage Standard Data Extensions, including the import of data from external sources like text files.

問題 #17
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Salesforce-Marketing-Associate最新題庫: https://www.newdumpspdf.com/Salesforce-Marketing-Associate-exam-new-dumps.html